Our world is made of architecture.
We move in a quite uninterrupted architectural environment.
We feel places and spaces as connected to an urban whole.
Every part is fixed on a static self-consciousness, based on known elements.
We are accustomed to our own mental representations of the city we live in.
Our eyes are often unable to perceive appearing and disappearing changes of the physical realm.
We pass through, but we don’t see.
Small improvements, spontaneous and creative interventions continuously add contents.
Handmade and tactical activities are like-minded expressions of a real need.
A need to create something better, a need to exist and act.
Living communities are reclaiming to be part of the urban game.
A POP-UP city is overlapping on the designed, existing city.
It is unexpected, unconventional and exciting.
It is cheap and freely accessible to everyone.
It gives vibrant accelerations, embedding life and aspirations.
It is able to change your perception, but only if you are ready to catch it.
The POP-UP city is full of emotions at a glance.
It asks for direct experience and dynamic exchange.
Running in a park, on a sunny afternoon.
Crossing a square, in a hurry.
Looking for some inspiration, in a secret place.
In the traffic, moving through flows and colors.
Working outside, on a mid-afternoon break.
Exploring the downtown, along the porticoes.
On a pleasant walk en plein air.
Hacking the urban space, joyfully.
Sitting on the sidewalk, in a full moon night.
Playing in an out-of-ordinary soccer field.
The POP-UP city can be a scenario of the unreal.
It can be a dream, an intelligible product of our mind.
It can be a retrospective memory or a déjà vu.
It can be everywhere and nowhere.
Just a snapshot and it’s gone.© 2014 Luisa Bravo